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More men are conscious of their appearance…

Men currently represent 15-30% of Botulinum toxin wrinkle reducing injection users, and about 10% of Dermal Filler users, but their legions are growing, researchers say. Botulinum toxin wrinkle reducing injections are already the most popular non-surgical procedure amongst men in the USA and Britain. According to statistics from the American Society of Plastic Surgeons, in 2007 4.6 million procedures were performed, of which about 300,000 were on men. In Britain 20% of all Botulinum toxin wrinkle reducing injection users are men and in the past 12 months, there’s been a 50% increase in male patients signing up for the treatment.

Some of the stereotypes we have had about male attitudes towards cosmetic procedures are not borne out by evidence. Men are just as interested in appearing youthful despite the prevailing notion that men with wrinkles are sometimes considered more masculine and distinguished.

My male clients increasingly ask for solutions to appear more youthful, but interestingly, it is the requests to appear less aggressive or angry that are the most compelling. Many men have very strong faces with heavy expressions that leave them appearing less approachable and relaxed than their internal environments suggest.

Botulinum toxin wrinkle reducing injections and Dermal Fillers have proven to be the best way to make you look younger, calmer and look natural, unlike complicated, expensive and permanent plastic surgery. They can often achieve what even surgery cannot. This is important, especially in today's high-octane business world, where the face you put forward says as much about you as what's coming out of your mouth.


Botulinum Toxin Wrinkle Reducing Injections for Men

Botulinum toxin wrinkle reducing injections are certainly not just for women. If you are a man and think it's time to do something about those moderate to severe frown lines between your brows, talk to Dr Mel about whether Botulinum toxin wrinkle reducing injections are right for you.

What motivates you?

The motivation behind seeking Botulinum toxin wrinkle reducing injection treatment varies between individuals. Some men seek Botulinum toxin wrinkle reducing injection treatment in the belief it will boost their chances on the singles scene, and experience a confidence boost as a result of the procedure. Many are encouraged by their wives or partners who already enjoy the benefits the treatments can bring. The growing acceptance among men has also been fuelled by celebrities.

But for many men, Botulinum toxin wrinkle reducing injection is seen as a career investment…

An investment in your future…

The Corporate World is a highly competitive and demanding environment to be in. Job pressures, competition and employment insecurity are stark realities faced by all employees. Clients, customers and managers are increasingly demanding and discerning. Superior first impressions and fine personal presentation are beneficial factors that have the power to tip the scales when all else is in balance…

Consultant plastic surgeon Simon Withey from the London Plastic Surgery Associates says: “The pressure to not look past one’s sell-by-date is intense. Men want a strong image and this is a subtle way of getting rid of that exhausted or angry look. I treat plenty of City types who want to look younger because they feel the pressure of hordes of younger people behind them ready to take their place.”

The most commonly treated area in men is the frown lines between the eyes. If these lines are deep, they can cause a person to look angry even when their expression is neutral. Removing these lines can give a person a more ‘approachable’ appearance, which can be a career advantage for many men whether they are a salesman who needs to appear friendly or an attorney who needs to make a good impression in the court room.

Is Botulinum toxin wrinkle reducing injections for men different than for women?

Men sometimes require a much higher dose of Botulinum toxin wrinkle reducing injections than women to reduce frown lines because of their stronger and more bulky musculature and thicker skin. This is particularly true if the frontal portion is being treated. What specific facial areas are targeted is another difference. Men are more likely to complain of angry brows and horizontal forehead lines; women are often more concerned about vertical lines that start between their eyes. (Crow’s feet, alas, do not discriminate.) Dr Mel will exercise caution when injecting Botulinum toxin wrinkle reducing injections into all areas to ensure natural facial expressions and masculinity are maintained.

Other differences are societal. Men are more likely to wait longer to come back for treatment. Men tolerate the return of wrinkles better. They’re not as bothered as quickly. Women sit in front of a mirror putting on makeup every day and are acutely aware of changes.

Men can also benefit from the medical applications of Botulinum toxin wrinkle reducing injections. Other medical applications of Botulinum toxin wrinkle reducing injections, common to both men and women, are the treatment of hyperhidrosis (excessive sweating), migraines, debilitating muscle spasms and certain eye disorders.

Not so long ago wrinkles might have been thought of as masculine signs of wisdom or maturity. But that sentiment appears to be changing as Doctors around the world report a steady stream of men signing up for Botulinum toxin wrinkle reducing injections.

Many of those male patients, including Joe, appear to be pleased with the results.

With regular treatments, Joe said his forehead is in the clear. Gone are the days when colleagues would ask if he had gotten enough sleep the night before. Now they say he looks younger than he did in an office party photo taken 5 years ago.

The quest for sustained youth, men are finally catching up with women. The modern male has now discovered a weapon that females have had in their armoury for more than a decade: The Botulinum toxin wrinkle reducing injectection!

News: TIME Magazine report:

According to data from the American Society of Plastic Surgeons (ASPS), men underwent 1.1 million plastic surgery procedures in 2010, an average 2% increase over the previous year. That might not sound like a huge uptick, but the increases in popularity of certain procedures were in the double digits.

Among men, facelifts saw the biggest gains, with a 14% increase between 2009 and 2010, largely among men in their 50s and 60s. Other procedures that men received more frequently last year: ear surgery, which increased by 11% from 2009; soft tissue fillers like Juvederm and Botulinum toxin wrinkle reducing injections, which increased by 10% and 9%, respectively; and liposuction (7% increase) and breast reduction (6% increase). Eyelid surgery and dermabrasion also enjoyed 4% increases each.

The rate of some other procedures declined, but still remained among the most popular for men: nose reshaping, chemical peel and microdermabrasion.

"The growth in cosmetic surgical procedures for men may be a product of our aging baby boomers who are now ready to have plastic surgery," said ASPS President Phillip Haeck in a statement. "Minimally invasive procedures such as Botulinum toxin wrinkle reducing injections and soft tissue fillers work to a point. However, as you age and gravity takes over, surgical procedures that lift the skin are necessary in order to show significant improvement."

Although more and more men are getting cosmetic surgeries, women still make up the majority of patients. The ASPS reported a 5% increase in plastic surgery overall, from 2009 to 2010.

Read more: http://healthland.time.com/2011/03/21/pretty-boys-plastic-surgery-isnt-just-for-women-anymore/#ixzz1TrShg2CA